Brand process
To truly know who you are is an attractive quality. People don't buy what you do, they buy why you do it.
Vision
Stand for what you believe in and you will attract customers and team members alike who believe in your cause.
This vision, your raison d’etre, is the essence we capture with our workshops and portray with your brand identity.
Good branding is more than a logo, website or any product. Good branding is about what you stand for.
Approach
Our process is hands-on and involves a lot of collaboration with your team. To develop an identity you can be proud of and that works for your audience we need to truly know you.
We do this with specifically designed brand workshops. Working face to face where possible in creative environments.
Process
After each workshop we find the key messages, the patterns that make up who you are.
It's important to us you're brought along for the ride, offering your insight.
We hone in on your perfect style that matches your passion. A brand identity both you, your staff and your audience can identify with.
Brand guidelines
These are the blueprints that guide your business decisions.
They cover everything from your vision to the kind of imagery and tone of voice to use in your marketing as well as the design aspects themselves.
Your logo, print & digital work. How your brand can be utilised and represented.
Who are you?
To know yourself is a wonderful thing. When you're a brand, whether personal or business, it's imperative your customers and clients know who you are and share your beliefs.
Being confident in your own brand identity goes a long way. It gives you a basis on which to shout out about what you do and be proud of why you're doing it.
We craft brands, uncovering what makes you special, the why behind the what.
Brand is everything in business, it's the emotive force draws advocates to you. It's the beginning of the process that leads seamlessly into both user experience and design & build.
