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Small, dynamic creative agency.

Outside the Kitsune Studio office

We are Kitsune Studio

Founded in 2013 we stand for the power of good design. We follow certain design principles giving direction to our service and the products we create. Our work must be useful, innovative, thorough down to the last details. We're not into gimmicks. We're about quality, effortless class.

Why 'Kitsune'? (Pronounced keet·soo·nai)

This is usually the first question we're asked. Our Creative Director is a fan of Japanese design sensibilities and stumbled across the story of the kitsune. A fox spirit in ancient Japanese culture.

As a kitsune fox grows older and wiser, reaching over 100 years, it learns a number of supernatural abilities. One of which is to embody human form, integrate with human culture and impart wisdom or trickery.

In some respects this is how we see ourselves. Delving into the world of our clients to offer our knowledge and support.




Baltic Triangle, Liverpool UK

Guiding principles

  • Clarity
  • Simplicity
  • Minimalism


  • BIMA Member


  • BIMA Awards Finalist 2016
  • City of Liverpool Business Awards Finalist 2017 - Best Digital and Creative Business
Michael Braithwaite

Michael Braithwaite

Lead UX Designer

UX practitioner, strategist + designer. A minimalist at heart who appreciates the quality in details. Michael's drive is to find clarity in complex problems.

A designer of over 10 years experience, working with MBNA, Arsenal FC, William Hill, O2, The British Library, Madame Tussauds and many others.

Chris Moorst

Chris Moorst

Lead Developer

Digital engineer, developer + coder. Chris uses our connected world to solve human issues. He builds efficient, effective products with beautifully clean code. This allows for a seamless digital experience.

A 'full stack' developer, Chris understands the whole range of web technologies. He has worked with a range of luxury brands building large eCommerce websites.